Since 1974, Colorado Humanities has sought to inspire the people of Colorado to explore ideas and appreciate our diverse cultural heritage. Today, we couldn’t be more excited to invite you into that mission at a pivotal moment in our shared history.
CH CARES Individual and Organizational Humanities Relief Grants funds are limited, and not every deserving humanities individual and organization will be funded and those that are funded may not get grants large enough to address all their needs. So, what can we do as a network of humanities organizations and individuals to spread the word about our respective needs during these trying times? We can use the collective social media reach of ourselves and our organizations, staffs, boards, volunteers, and supporters to raise awareness of the problem and ask Coloradans for their support.
To this end we invite all CH CARES Humanities Relief Grant applicants to submit a video up to two minutes in length talking about the challenges you or your organization are facing, asking the people in our communities for their support, and providing instructions of how they can give that support. We will then post those videos, provided the content is appropriate, on the Colorado Humanities’ Facebook page, link those posts to your organization’s page and provide a URL for you to share far and wide. We will encourage our staff, board, volunteers, and supporters to like and repost those videos to spread the word. We urge you to do the same.
As a further inducement to participate in this social media challenge, Colorado Humanities has decided to set aside $30,000 in CH CARES Humanities Relief Grant funds to provide up to an additional $5,000 each in bonus grants to up to 10 individuals or organizations that are able to achieve outstanding social media engagement with your video submissions. Social media engagement with your submission video will be the primary determining factor in the selection of the recipients of the bonus grants, so be sure to circulate the Colorado Humanities social media post featuring your video far and wide to maximize reactions, comments, shares, and video views. Those receiving these bonus grants will be eligible to exceed the normal cap on CH CARES Humanities Relief Grant funding ($5,000 for individuals and $15,000 for organizations) and be eligible for a maximum total grant of up to $10,000 for individuals or $20,000 for organizations.
Imagine if every individual, staff member, board member, volunteer, and supporter for all of the individuals and organizations that apply for these grants then liked and reposted those videos to their social media networks. It isn’t difficult to see how through the multiplicative power of social media, your videos asking for help might get viewed and shared by thousands of Coloradans including some that might be unaware that you or your organization exist or that you are in need. Together, we can raise awareness of the challenges you face and reach Coloradans that may be willing and able to help.
Participation in this social media challenge is entirely voluntary and will not impact your eligibility to receive a CH CARES Humanities Relief Grant.
We encourage you to be creative in the production of this video, but please note that message and storytelling are more important in our experience than production quality to generate social media engagement. Truly, a video captured via cell phone will more than suffice.
Tips for capturing good footage with your cell phone:
Make sure that a good light source is in front of you and not behind you.
Make sure you are in a quiet room so that the audio is clear.
Hold your phone however you’d like, either horizontally or vertically.
Keep holding the phone in the same orientation throughout your video.
Try to include an interesting background.
If possible, position yourself in front of a wall or display that illustrates brand or personality.
We look forward to seeing your videos and using our collective social media reach to carry our message of need to as many Coloradans as possible. The social media challenge will run from the date grant applications are received and the videos posted (no later than June 19, 2020) to July 17, 2020, the date that Colorado Humanities will announce the grant recipients, including bonus grant for social media engagement recipients. While the challenge will end at that time, Colorado Humanities will keep the video posts on our social media platforms through the end of 2020 to maximize their exposure unless you or your organization request otherwise.
Application for Colorado Humanities CARES Act Humanities Relief grants is through Submittable, an online application service. Information about Submittable’s data security is available at https://www.submittable.com/security/